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News > Procuria Welcomes S.O.R Flowers

Procuria Welcomes S.O.R Flowers

At Procuria, we’re always striving to bring our customers the best. Quality, reliability, and partnerships that add real value are at the heart of what we do. Today, we are thrilled to announce the newest member of our supplier family – S.O.R Flowers.

Who Are S.O.R Flowers?

S.O.R Flowers is more than a flower wholesaler. Since their beginnings in 2009 in West London, they have grown from supplying a few local shops and forecourts to becoming one of the leading wholesale florists across Greater London and beyond.

They offer two key supply models:

  • Sale or Return: So you can stock up without the risk – if the flowers don’t sell, they can be returned.

  • Firm Basis: You purchase what you need, and manage your stock according to your own preferences.

S.O.R Flowers currently operate as a regional supplier, serving retailers across the South and South East of England. Their service is perfectly suited to shops, convenience stores, petrol stations, and forecourts within these areas who want to brighten their offering with high-quality flowers.

What Makes S.O.R Flowers Stand Out

Here are some of the highlights that made them a natural fit for Procuria:

  • Premium-Quality Blooms: Every flower is handpicked and quality-checked to uphold very high standards.

  • Global Sourcing, Local Impact: S.O.R Flowers sources from all over – from Holland and North America to exotic growers in the Far East – with a focus on responsible practices.

  • Sustainable & Transparent: Direct relationships with growers (avoiding unnecessary middlemen), environmental awareness, and ethical sourcing are fundamental to their vision.

Why This Matters for Procuria & Our Customers

Adding S.O.R Flowers to our supplier network enhances what Procuria can offer in several ways:

More Choice & Freshness

With S.O.R’s wide range of flowers, seasonal and exotic alike, Procuria customers will see expanded options for displays, promotions, and everyday presentation.

Reduced Risk & Flexible Stocking

The sale-or-return model gives retailers the confidence to experiment with new blooms without the burden of unsold stock.

Ethical & Sustainable Supply Chain

Our customers increasingly care about where their products come from. Partnering with a supplier that emphasises transparency and sustainable practices lets us meet those expectations.

Support for Smaller Outlets

S.O.R already serves convenience stores, forecourts, and independent shops – venues where fresh flowers can make a big difference in visual appeal and customer draw. Working with them helps Procuria reinforce support for such small but vital parts of retail.

What You Can Expect

  • Fresh, premium flower deliveries that meet the highest standards.

  • Regular new designs and refreshing selection cycles to keep display areas looking exciting.

  • Flexible payment and return options to make stocking flowers less risky and more profitable.

  • Expertise and advice to help with flower care, display, and maximising shelf life.

We are excited about what this partnership means – for Procuria, for our clients, and for retailers across the South and South East who value the impact of beautiful, fresh blooms. Here’s to growth, colour, and success – together with S.O.R Flowers!

To get started with S.O.R Flowers please contact our team on 0345 300 9027 or email salesadmin@procuria.net. Not yet a member? Register your free Procuria account here and unlock exclusive supplier partnerships.

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