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News > Procuria Visits Country Choice

Procuria Visits Country Choice

At Procuria, we’re committed to finding the very best suppliers to help our retailers grow. This week, we travelled to Orpington to meet with Country Choice, one of the UK’s leading food to go providers.

A Full Demo of the Range

On the day, we saw demonstrations of their full machine line-up, from simple thaw-and-serve solutions to a complete hot food service. What stood out most was just how easy it is to get started. Whether you’re looking for a low-cost entry point into food to go or want to expand into a full hot food counter, Country Choice has options to suit every store size and budget.

Innovation That Keeps Stores Ahead

Country Choice doesn’t just stop at equipment. They’re constantly refreshing their range with new products, seasonal lines, and shopper favourites that keep the category exciting and profitable. This commitment to innovation ensures that retailers can offer something new to their customers, encouraging repeat visits and stronger sales.

A Strong Offer for Retailers

From product supply and branded solutions to full training and marketing support, Country Choice makes it simple for retailers to succeed in food to go. Their packages are designed to deliver quick returns on investment, while giving stores the flexibility to scale up as demand grows.

Meeting with Parfetts

We also took the opportunity to meet with the Parfetts team, discussing how Procuria can better support their retailers. With our direct to store solutions and strong partnerships in food to go, we’re working together to ensure retailers can access competitive offers that drive both footfall and margin.

Food to go is one of the fastest-growing opportunities in convenience. With suppliers like Country Choice, Procuria members can access the tools, products, and support needed to stay ahead. Get in touch with our team today on 0345 300 9027 or email salesadmin@procuria.net to get started.


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