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News > Celebrate National Crumpet Week with Warburtons

Celebrate National Crumpet Week with Warburtons

Win a Breakfast Hamper!

At Procuria, we’re excited to help our retailers join in the celebration of National Crumpet Week, running from 23rd – 29th June 2025, with a fantastic promotion and competition from Warburtons.

What’s the Promotion?

From 19th June to 10th July, the Warburtons PMP 6 Pack Crumpets will be available at a special promotional price of just 90p RRP, with a promo cost price of 60p – offering retailers a great margin and a popular product that’s perfect for summer breakfasts.

Promo Details:

  • Product: Warburtons 6 Pack Crumpets (PMP)
  • Barcode: 5010044009452
  • Product Code: 086
  • TPR: 90p
  • Promo Cost Price: 60p
  • Promo Dates: 19th June – 10th July 2025

Win a Warburtons Breakfast Hamper!

As part of the celebration, retailers have the chance to win a Warburtons Hamper – packed full of breakfast favourites – simply by driving the highest percentage uplift in crumpet sales over the promotional period.

To win:

  • Achieve the highest % uplift in crumpet sales across the full 3 promotional weeks
  • All crumpet SKUs are counted:

    • 6 Pack Crumpets
    • PMP 6 Pack Crumpets (promo SKU)
    • 8 Crumpet Thins
    • 3 Giant Crumpets

One top-performing store will be rewarded with a Warburtons-branded breakfast hamper to enjoy.

Get Involved

Make the most of National Crumpet Week by stocking up early, promoting in-store, and giving your customers a reason to choose Warburtons for their morning routine.

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