Valentine’s Day Stock Guide

Can we help you stock up for February 14th?

Valentine's Day is just around the corner, and for independent convenience stores in the UK, it’s a golden opportunity to boost sales and cater to your customers’ needs. With the right selection of products, you can ensure your shelves are ready to meet the demands of this romantic season. Here's a guide to help you stock up and maximise your profits this Valentine’s Day using these Top 5 product categories.

1. Sweet Treats and Chocolates

Valentine’s Day and chocolates go hand in hand. Stock a variety of options to cater to all tastes and budgets:

• Luxury Boxes: Premium chocolates for those looking to impress.
• Budget-Friendly Options: Smaller packs or individual treats for last-minute shoppers.
• Specialty Choices: Vegan, gluten-free, or sugar-free chocolates for customers with dietary preferences.
• Novelty Shapes: Heart-shaped chocolates or candies with romantic packaging are always a hit.

2. Flowers and Plants

Fresh flowers are a Valentine’s Day staple. While you might not have the space of a florist, you can still offer:

• Single Red Roses: Perfect for shoppers looking for a classic, affordable option.
• Small Bouquets: Pre-arranged bouquets for convenience.
• Potted Plants: For customers seeking a longer-lasting alternative to cut flowers.

Tip: Display flowers prominently near the entrance to attract attention.

3. Greeting Cards

Never underestimate the power of a heartfelt message! Stock a range of Valentine’s Day cards, including:

• Romantic cards for partners.
• Fun and quirky cards for friends or family.
• Blank cards for customers who prefer to write their own message.

4. Gifts and Accessories

Expand your offering with small gifts that are perfect for Valentine’s Day:

• Scented Candles: Popular for creating a romantic atmosphere.
• Gift Sets: Miniature hampers with bath products, chocolates, or snacks.
• Jewellery and Trinkets: Affordable costume jewellery or keepsakes.
• Plush Toys: Always a favourite for younger customers or those buying for children.

5. Alcohol and Drinks

Celebrate love with a toast! Stock a selection of:

• Sparkling Wines and Champagnes: Essential for romantic celebrations.
• Cocktail Kits: Ready-to-make sets for couples staying in.
• Non-Alcoholic Options: Mocktail kits or alcohol-free sparkling drinks for teetotalers.

How Procuria Can Help

Procuria makes it easy for independent convenience stores to stock up for Valentine’s Day with a range of suppliers offering essential seasonal products. By working with trusted suppliers such as:

• LP Wholesale: Providing a variety of non-food essentials such as candles and balloons.
• PMS International: Offering a selection of plush toys, novelty gifts, and seasonal items.
• Flowers In Store: Supplying fresh bouquets and single roses to add a romantic touch.
• Riverside Greetings: Ensuring your store has a great selection of Valentine’s Day greeting cards.
• Homeware Essentials: Stocking scented candles, gift sets, and decorative items to complete the perfect Valentine’s offering.

With Procuria, you can access these suppliers easily and efficiently, ensuring your store is fully stocked for the romantic season while benefiting from competitive pricing and convenience.

Final Thoughts

Valentine’s Day is a great chance for convenience stores to stand out by offering thoughtful, seasonal products. By stocking a variety of items and promoting them effectively, you can ensure your store becomes a go-to destination for all things romantic.

The Procuria team can help you prepare for the 14th February, just call us on 0345 300 9027 or email salesadmin@procuria.net. Should you wish to view specific offers these are all available on our Customer Portal here.